Madonna, the Weeknd and Playboi Carti are sharing the video for their collaboration “Popular.” The song, produced by Metro Boomin, Mike Dean, featured assistance from Madonna and Playboi Carti and was released last year as part of The Weeknd’s HBO series The IDOL Vol. 1 Soundtrack.
The video, directed by Cliqua, opens with a close-up for Madonna’s grill while the camera cuts to a shot of The Weeknd (who now goes by his birth name, Abel Tesfaye) singing inside a mansion, then flashing to Carti spilling his red Solo cup drink near a luxury SUV. The scene cuts back to Madonna in a penthouse apartment. The trio never appear together in the visual, which was shot in New York and Atlanta.
Check out the video for “Popular” – here.
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